Publishing Intelligence is a powerful data visualization dashboard that analyzes your Performance Tracker data to provide actionable content insights. Note: This app requires sufficient data logged in the Performance Tracker to function; otherwise, it will prompt you to log your posts first.
Key Features
- Suggestion Engine: Automatically calculates the mathematically best format, content pillar, day, and posting time based on your past engagement rates.
- Posting Heatmap: A visual, color-coded grid showing exactly when you get the most engagement based on the day of the week and hour of the day.
- Pillar x Format Matrix: A detailed cross-reference table to see which specific content combinations (e.g., Educational Carousels vs Promotional Videos) yield the highest average Engagement Rate.
- AI Strategy Generation: Click the Eviory AI icon in the header to instantly generate a full 7-day content strategy based on your top 3 performing formats.
How to Use
- Review Suggestions: Check the “What To Post Next” banner for data-backed recommendations on the exact format, pillar, and time for your next piece of content.
- Brainstorm Ideas: Click the Brainstorm with AI button on the suggestion banner to have Eviory AI generate 3 specific, viral-worthy content ideas perfectly tailored for your highest-performing combination.
- Filter by Platform: Use the dropdown in the header to view intelligence specifically isolated to platforms like Instagram or TikTok.
- Analyze the Heatmap: Hover your mouse over individual cells in the Posting Heatmap to see a custom tooltip displaying the exact average engagement rate for that specific time and day.
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